Scope of Application
This Privacy Policy informs users about the nature, scope, and purposes of the collection and use of personal data by the responsible provider
MAGU Building Systems, LLC
At the Dreiangel 2
D-78183 Hüfingen
Management: Martin Seckinger
| Phone: | +49 (0)771 922 50 |
| Fax: | +49 (0)771 67 88 |
| Email: | info@magu.de |
| Internet: | www.magu.de |
on this website (hereinafter referred to as the “Offer”).
The legal basis for data protection is set forth in the Federal Data Protection Act (BDSG) and the Telemedia Act (TMG).
We have prepared this Privacy Policy (Version 09/15/2020-311212483) to provide you with information in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679 to explain what information we collect, how we use data, and what choices you have as a visitor to this website.
Unfortunately, it’s only natural that these explanations sound very technical, but we’ve made an effort to describe the most important points as simply and clearly as possible.
When you visit websites these days, certain information is automatically generated and stored—and that is also the case on this website.
When you visit our website, as you are doing right now, our web server (the computer on which this website is hosted) automatically stores data such as
in files (web server log files).
As a rule, web server log files are stored for two weeks and then automatically deleted. We do not share this data with third parties; however, we cannot rule out the possibility that this data may be accessed in the event of unlawful conduct.
Our website uses HTTP cookies to store user-specific data.
Below, we explain what cookies are and why they are used, so that you can better understand the following privacy policy.
Whenever you browse the Internet, you use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer, and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.
One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. To be more precise, they are HTTP cookies, since there are also other types of cookies for different applications. HTTP cookies are small files that our website stores on your computer. These cookie files are automatically placed in the cookie folder—essentially the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.
Cookies store certain user data about you, such as your language or personal page settings. When you visit our site again, your browser sends this „user-specific“ information back to our site. Thanks to cookies, our website knows who you are and provides you with your usual default settings. In some browsers, each cookie has its own file; in others, such as Firefox, all cookies are stored in a single file.
There are both first-party cookies and third-party cookies. First-party cookies are created directly by our website; third-party cookies are created by partner websites (e.g., Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. The expiration time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans, or other „malware.“ Cookies also cannot access information on your computer.
Here's an example of what cookie data might look like:
A browser should support the following minimum sizes:
The specific cookies we use depend on the services we employ and are explained in the following sections of this Privacy Policy. At this point, we would like to briefly discuss the different types of HTTP cookies.
There are four types of cookies:
Strictly Necessary Cookies
These cookies are necessary to ensure the website's basic functionality. For example, these cookies are needed when a user adds a product to the shopping cart, then continues browsing other pages, and only proceeds to checkout later. These cookies ensure that the shopping cart is not cleared, even if the user closes their browser window.
Functional Cookies
These cookies collect information about user behavior and whether the user receives any error messages. These cookies are also used to measure the website's loading time and performance across different browsers.
Targeted Cookies
These cookies improve the user experience. For example, they save locations you've entered, font sizes, and form data.
Advertising Cookies
These cookies are also called targeting cookies. They are used to deliver personalized ads to users. This can be very convenient, but it can also be very annoying.
Usually, when you visit a website for the first time, you'll be asked which of these types of cookies you want to allow. And, of course, this decision is also stored in a cookie.
You decide for yourself how and whether you want to use cookies. Regardless of which service or website the cookies come from, you always have the option to delete them, allow them only partially, or disable them. For example, you can block third-party cookies but allow all other cookies.
If you want to see which cookies have been stored in your browser, or if you want to change or delete cookie settings, you can find these options in your browser settings:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
If you generally do not want to accept cookies, you can configure your browser to always notify you when a cookie is about to be set. This allows you to decide for each individual cookie whether to allow it or not. The procedure varies depending on the browser. The best approach is to search for instructions on Google using the search terms “delete cookies Chrome” or “disable cookies Chrome” if you’re using the Chrome browser, or replace the word “Chrome” with the name of your browser, such as Edge, Firefox, or Safari.
The so-called „Cookie Directive“ has been in effect since 2009. It stipulates that storing cookies requires your consent. However, reactions to this directive still vary widely among EU countries. In Germany, the Cookie Directive has not been transposed into national law. Instead, this directive has been implemented largely through Section 15(3) of the Telemedia Act (TMG).
If you'd like to learn more about cookies and don't mind reading technical documentation, we recommend https://tools.ietf.org/html/rfc6265, the Internet Engineering Task Force (IETF) Request for Comments titled “HTTP State Management Mechanism.”.
Personal data that you submit to us electronically on this website, such as your name, email address, mailing address, or other personal information—whether submitted via a form or as a blog comment—will be used by us, along with the time and IP address, solely for the purpose specified in each instance, securely stored, and not disclosed to third parties.
We therefore use your personal data only to communicate with visitors who have expressly requested contact and to process the services and products offered on this website. We do not disclose your personal data without your consent; however, we cannot rule out the possibility that this data may be accessed in the event of unlawful conduct.
If you send us personal data via email—that is, outside of this website—we cannot guarantee the security of the transmission or the protection of your data. We recommend that you never send confidential data via email without encrypting it.
The legal basis is provided by Article 6, Paragraph 1(a) of the GDPR (Lawfulness of processing) is based on your consent to the processing of the data you have provided. You may revoke this consent at any time—a simple email is sufficient; you can find our contact information in the legal notice.
Under the provisions of the GDPR, you generally have the following rights:
If you believe that the processing of your data violates data protection law or that your data protection rights have otherwise been infringed, you may contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI) turn.
In the following privacy policy, we inform you about whether and how we analyze data from your visit to this website. The analysis of the collected data is generally anonymous, and we cannot identify you personally based on your behavior on this website.
You can learn more about your options for objecting to this analysis of visit data in the following privacy policy.
We use HTTPS to transmit data securely over the Internet (privacy by design) Article 25(1) of the GDPR). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission over the Internet, we can ensure the protection of confidential data. You can recognize that this data transmission security is in use by the small padlock icon in the upper-left corner of the browser and by the use of “https” (instead of “http”) as part of our web address.
We use Google Maps, provided by Google Inc., on our website. For the European region, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is responsible for all Google services. Google Maps allows us to better show you locations and thus tailor our service to your needs. When you use Google Maps, data is transmitted to Google and stored on Google’s servers. Here, we’d like to explain in more detail what Google Maps is, why we use this Google service, what data is stored, and how you can prevent this from happening.
Google Maps is an online mapping service provided by Google. With Google Maps, you can search online via a computer, tablet, or app for the exact locations of cities, attractions, accommodations, or businesses. If a business is listed on Google My Business, additional information about the company is displayed alongside its location. To display directions, map sections of a location can be embedded into a website using HTML code. Google Maps displays the Earth’s surface as a street map or as an aerial or satellite image. Thanks to Street View images and high-quality satellite imagery, very accurate representations are possible.
All of our efforts on this page are aimed at ensuring you have a useful and meaningful experience on our website. By integrating Google Maps, we can provide you with key information about various locations. You can see at a glance where our headquarters are located. The directions always show you the best or fastest way to get here. You can view directions for traveling by car, public transportation, on foot, or by bike. For us, providing Google Maps is part of our customer service.
In order for Google Maps to provide its full range of services, the company must collect and store data from you. This includes, among other things, the search terms you enter, your IP address, and your latitude and longitude coordinates. If you use the route planner feature, the starting address you enter is also stored. However, this data is stored on Google Maps’ websites. We can only inform you of this; we have no control over it. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behavior. Google uses this data primarily to optimize its own services and to provide you with individualized, personalized advertising.
The following cookie is set in your browser due to the integration of Google Maps:
Name: NID
Value: 188=h26c1Ktha7fCQTx8rXgLyATyITJ311212483-5
Purpose: NID is used by Google to tailor ads to your Google searches. With the help of this cookie, Google „remembers“ your most frequently entered search queries or your previous interactions with ads. This ensures that you always see personalized ads. The cookie contains a unique ID that Google uses to collect your personal preferences for advertising purposes.
Expiration Date: after 6 months
Note: We cannot guarantee that the information regarding the stored data is complete. Changes can never be ruled out, especially when cookies are used. To identify the NID cookie, a separate test page was created that embedded only Google Maps.
Google's servers are located in data centers around the world. However, most of the servers are in the United States. For this reason, your data is increasingly stored in the U.S. You can find out exactly where Google's data centers are located here: https://www.google.com/about/datacenters/inside/locations/?hl=de
Google distributes the data across various storage media. This makes the data more readily accessible and better protected against any attempts at tampering. Each data center also has special contingency plans. For example, if there are problems with Google’s hardware or a natural disaster takes the servers offline, the data is still quite likely to remain protected.
Google stores some data for a specified period of time. For other data, Google only offers the option to delete it manually. Furthermore, the company also anonymizes information (such as advertising data) in server logs by deleting part of the IP address and cookie information after 9 or 18 months, respectively.
With the automatic deletion feature for location and activity data introduced in 2019, information about your location and web/app activity is stored for either 3 or 18 months—depending on your choice—and then deleted. You can also manually delete this data from your history at any time via your Google Account. If you want to completely prevent location tracking, you must pause the „Web & App Activity“ setting in your Google Account. Click „Data & Personalization“ and then select the „Activity settings“ option. Here, you can turn the activity on or off.
You can also disable, delete, or manage individual cookies in your browser. The process varies slightly depending on which browser you use. The following instructions show you how to manage cookies in your browser:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
If you do not want to accept cookies at all, you can configure your browser to notify you whenever a cookie is about to be set. This allows you to decide whether to allow each individual cookie or not.
Google is an active participant in the EU-U.S. Privacy Shield Framework, which governs the proper and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. If you would like to learn more about Google's data processing practices, we recommend reviewing the company's privacy policy at https://policies.google.com/privacy?hl=de.
We use Google Fonts on our website. These are the “Google fonts” provided by Google Inc. For the European region, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is responsible for all Google services.
You do not need to sign in or provide a password to use Google Fonts. Furthermore, no cookies are stored in your browser. The files (CSS, fonts) are retrieved from the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, requests for CSS and fonts are completely separate from all other Google services. If you have a Google account, you don’t need to worry that your Google account data will be transmitted to Google while you’re using Google Fonts. Google tracks the use of CSS (Cascading Style Sheets) and the fonts used and stores this data securely. We’ll take a closer look at exactly how this data is stored later on.
Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google makes available to its users free of charge.
Many of these fonts are released under the SIL Open Font License, while others are released under the Apache License. Both are free software licenses.
With Google Fonts, we can use fonts on our own website without having to upload them to our own server. Google Fonts is an important component in maintaining the high quality of our website. All Google fonts are automatically optimized for the web, which saves data usage and is a major advantage, especially when using mobile devices. When you visit our site, the small file size ensures fast loading times. Furthermore, Google Fonts are secure web fonts. Differences in rendering systems across various browsers, operating systems, and mobile devices can lead to errors. Such errors can sometimes cause text or entire web pages to appear distorted. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform issues with Google Fonts. Google Fonts supports all major browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). We use Google Fonts so that we can present our entire online service as attractively and consistently as possible.
When you visit our website, the fonts are loaded via a Google server. This external request results in data being transmitted to Google’s servers. This also allows Google to recognize that you—or rather, your IP address—are visiting our website. The Google Fonts API was developed to limit the use, storage, and collection of end-user data to what is necessary for the proper delivery of fonts. By the way, API stands for „Application Programming Interface“ and serves, among other things, as a data transmitter in the software sector.
Google Fonts securely stores CSS and font requests on Google, ensuring they are protected. By collecting usage data, Google can determine how well individual fonts are received. Google publishes these results on internal analytics platforms, such as Google Analytics. In addition, Google uses data from its own web crawler to identify which websites use Google Fonts. This data is published in the Google Fonts BigQuery database. Business owners and developers use Google’s BigQuery web service to analyze and process large volumes of data.
However, it is important to note that every Google Font request automatically transmits information such as language settings, IP address, browser version, browser screen resolution, and browser name to Google’s servers. It is not clear whether this data is also stored, nor does Google provide clear information on this matter.
Google stores requests for CSS assets on its servers—which are primarily located outside the EU—for one day. This allows us to use the fonts with the help of a Google stylesheet. A stylesheet is a formatting template that allows you to quickly and easily change, for example, the design or font of a website.
Google stores font files for one year. Google’s goal is to improve website loading times across the board. When millions of websites link to the same fonts, they are cached after the first visit and appear immediately on all other websites visited later. Sometimes Google updates font files to reduce file size, increase language coverage, and improve design.
The data that Google stores for a day or a year cannot simply be deleted. The data is automatically transmitted to Google when you visit the page. To delete this data early, you must contact Google Support at https://support.google.com/?hl=de&tid=311212483 contact us. In this case, the only way to prevent your data from being stored is to not visit our website.
Unlike other web fonts, Google gives us unrestricted access to all fonts. This means we have unlimited access to a vast selection of fonts, allowing us to get the most out of our website. For more information about Google Fonts and to ask further questions, please visit https://developers.google.com/fonts/faq?tid=311212483. Although Google addresses privacy-related issues there, the page does not contain truly detailed information about data storage. It is relatively difficult to obtain truly precise information from Google about stored data.
You can also find out what data Google generally collects and how it is used at https://www.google.com/intl/de/policies/privacy/ read more.
On our website, we use Google Fonts provided by Google Inc. For the European region, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is responsible. We have embedded the Google fonts locally—that is, on our web server—rather than on Google’s servers. As a result, there is no connection to Google’s servers and, therefore, no data is transferred or stored.
Google Fonts used to be called Google Web Fonts. It is an interactive directory with over 800 fonts that Google provides for free. With Google Fonts, you can use fonts without uploading them to your own server. However, to prevent any data from being transmitted to Google’s servers, we have downloaded the fonts to our server. In this way, we comply with data protection regulations and do not forward any data to Google Fonts.
Unlike other web fonts, Google gives us unrestricted access to all fonts. This means we have unlimited access to a vast selection of fonts, allowing us to get the most out of our website. For more information about Google Fonts and to ask further questions, please visit https://developers.google.com/fonts/faq?tid=311212483.
We have embedded map sections from the online mapping tool „OpenStreetMap“ on our website. This is a so-called open-source mapping service that we can access via an API (application programming interface). This feature is provided by the OpenStreetMap Foundation, St. John’s Innovation Centre, Cowley Road, Cambridge, CB4 0WS, United Kingdom. When you use this map feature, your IP address is transmitted to OpenStreetMap. In this privacy policy, you will learn why we use features of the OpenStreetMap tool, where specific data is stored, and how you can prevent this data from being stored.
The OpenStreetMap project was launched in 2004. The goal of the project is, and has always been, to create a free world map. Users around the world collect data on things like buildings, forests, rivers, and roads. Over the years, this has resulted in a comprehensive, user-generated digital world map. Of course, the map is not complete, but it contains a great deal of data for most regions.
Our website is designed first and foremost to be helpful to you. And from our perspective, it is always helpful when you can find information quickly and easily. Of course, this applies to our services and products on the one hand, but we also want to provide you with other helpful information. That’s why we use the OpenStreetMap mapping service. This allows us, for example, to show you exactly how to find our company. The map shows you the best route to us, making your trip a breeze.
When you visit one of our websites powered by OpenStreetMap, user data is transmitted to the service and stored there. OpenStreetMap collects information such as your interactions with the digital map, your IP address, data about your browser, device type, and operating system, as well as the date and time you used the service. Tracking software is also used to record user interactions. The company specifies the analytics tool „Piwik“ in its own privacy policy.
The collected data is subsequently made available to the relevant working groups of the OpenStreetMap Foundation. According to the company, personal data is not shared with other individuals or companies unless required by law. The third-party provider Piwik does store your IP address, but in a truncated form.
The following cookie may be set in your browser when you interact with OpenStreetMap on our website:
Name: _osm_location
Value: 9.63312%7C52.41500%7C17%7CM
Purpose: This cookie is required to unlock OpenStreetMap content.
Expiration Date: after 10 years
If you want to view the map in full-screen mode, you will be redirected to the OpenStreetMap website. There, the following cookies, among others, may be stored in your browser:
Name: _osm_totp_token
Value: 148253311212483-2
Purpose: This cookie is used to ensure that the map section functions properly.
Expiration Date: after an hour
Name: _osm_session
Value: 1d9bfa122e0259d5f6db4cb8ef653a1c
Purpose: Cookies are used to store session information (i.e., user behavior).
Expiration Date: after the meeting ends
Name: _pk_id.1.cf09
Value: 4a5.1593684142.2.1593688396.1593688396311212483-9
Purpose: This cookie is set by Piwik to store or track user data, such as click behavior.
Expiration Date: after a year
The API servers, databases, and support service servers are currently located in the United Kingdom (Great Britain and Northern Ireland) and the Netherlands. Your IP address and user information, which are stored in anonymized form by the Piwik web analytics tool, are deleted after 180 days.
You have the right to access your personal data at any time and to object to its use and processing. You can manage, delete, or disable cookies that may be set by OpenStreetMap in your browser at any time. However, this will prevent the service from functioning to its full extent. The process for managing, deleting, or disabling cookies varies slightly from browser to browser. Below are links to the instructions for the most popular browsers:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
If you would like to learn more about how OpenStreetMap processes data, we recommend that you read the company's privacy policy at https://wiki.osmfoundation.org/wiki/Privacy_Policy.
We use the analytics tracking tool Google Analytics (GA), provided by the American company Google Inc., on our website. For the European region, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your activities on our website. For example, when you click a link, this action is stored in a cookie and sent to Google Analytics. The reports we receive from Google Analytics help us better tailor our website and services to your needs. Below, we’ll discuss the tracking tool in more detail and, most importantly, explain what data is stored and how you can prevent this.
Google Analytics is a tracking tool used to analyze traffic on our website. To enable Google Analytics to function, a tracking code is embedded in our website’s code. When you visit our website, this code records various actions you take on our website. As soon as you leave our website, this data is sent to the Google Analytics servers and stored there.
Google processes the data, and we receive reports on your user behavior. These reports may include, among others, the following:
Our goal with this website is clear: We want to provide you with the best possible service. The statistics and data from Google Analytics help us achieve this goal.
The statistically analyzed data gives us a clear picture of our website’s strengths and weaknesses. On the one hand, this allows us to optimize our site so that interested people can find it more easily on Google. On the other hand, the data helps us better understand you as a visitor. We therefore know exactly what we need to improve on our website to offer you the best possible service. The data also helps us tailor our advertising and marketing efforts to be more personalized and cost-effective. After all, it only makes sense to showcase our products and services to people who are interested in them.
Google Analytics uses a tracking code to generate a random, unique ID that is linked to your browser cookie. This allows Google Analytics to recognize you as a new user. The next time you visit our site, you will be recognized as a „returning“ user. All collected data is stored together with this user ID. This is what makes it possible to analyze pseudonymous user profiles in the first place.
Your interactions on our website are tracked using identifiers such as cookies and app instance IDs. Interactions include all types of actions you perform on our website. If you also use other Google services (such as a Google Account), data generated by Google Analytics may be linked to third-party cookies. Google does not share Google Analytics data unless we, as the website operator, authorize it. Exceptions may apply if required by law.
Google Analytics uses the following cookies:
Name: _ga
Value: 2.1326744211.152311212483-5
Purpose: By default, analytics.js uses the _ga cookie to store the user ID. Its primary purpose is to distinguish between website visitors.
Expiration Date: after 2 years
Name: _gid
Value: 2.1687193234.152311212483-1
Purpose: The cookie is also used to distinguish between website visitors.
Expiration Date: after 24 hours
Name: _gat_gtag_UA_
Value: 1
Purpose: Used to reduce the request rate. If Google Analytics is deployed via Google Tag Manager, this cookie is named _dc_gtm_.
Expiration Date: after 1 minute
Name: AMP_TOKEN
Value: No information provided
Purpose: The cookie contains a token that can be used to retrieve a user ID from the AMP Client ID service. Other possible values indicate that the user has logged out, is making a request, or that an error has occurred.
Expiration Date: from 30 seconds to one year
Name: __utma
Value: 1564498958.1564498958.1564498958.1
Purpose: This cookie is used to track your behavior on the website and measure its performance. The cookie is updated every time information is sent to Google Analytics.
Expiration Date: after 2 years
Name: __utmt
Value: 1
Purpose: The cookie, such as _gat_gtag_UA_, is used to throttle the request rate.
Expiration Date: after 10 minutes
Name: __utmb
Value: 3.10.1564498958
Purpose: This cookie is used to identify new sessions. It is updated every time new data or information is sent to Google Analytics.
Expiration Date: after 30 minutes
Name: __utmc
Value: 167421564
Purpose: This cookie is used to establish new sessions for returning visitors. It is a session cookie and is stored only until you close your browser.
Expiration Date: After closing the browser
Name: __utmz
Value: m|utmccn=(referral)|utmcmd=referral|utmcct=/
Purpose: This cookie is used to identify the source of traffic to our website. In other words, the cookie records where you came from when you visited our website. This could have been another website or an advertisement.
Expiration Date: after 6 months
Name: __utmv
Value: Not specified
Purpose: This cookie is used to store custom user data. It is updated whenever information is sent to Google Analytics.
Expiration Date: after 2 years
Note: This list is not exhaustive, as Google frequently changes the types of cookies it uses.
Here is an overview of the most important data collected by Google Analytics:
Heat maps: Google creates what are known as heat maps. Heat maps show exactly which areas you click on. This gives us information about where you are „navigating“ on our site.
Duration of the session: Google defines a "session" as the amount of time you spend on our site without leaving the page. If you have been inactive for 20 minutes, the session ends automatically.
Bounce rate (Bounce rate): A bounce occurs when you view only one page on our website and then leave it.
Account Creation: When you create an account or place an order on our website, Google Analytics collects this data.
IP address: The IP address is displayed only in truncated form so that it cannot be uniquely identified.
Location: Your IP address can be used to determine your country and approximate location. This process is also known as IP geolocation.
Technical Information: Technical information includes, among other things, your browser type, your Internet service provider, and your screen resolution.
Source: Google Analytics—or rather, we—are, of course, also interested in knowing which website or advertisement led you to our site.
Other data includes contact information, any reviews, media playback (e.g., when you play a video on our site), sharing content on social media, or adding content to your favorites. This list is not exhaustive and is intended only to provide a general overview of the data stored by Google Analytics.
Google has servers located all over the world. Most of these servers are in the United States, so your data is usually stored on U.S. servers. You can find out exactly where Google's data centers are located here: https://www.google.com/about/datacenters/inside/locations/?hl=de
Your data is distributed across various physical storage devices. This has the advantage of making the data more readily accessible and better protected against tampering. Every Google data center has appropriate contingency plans in place for your data. For example, even if Google’s hardware fails or natural disasters cripple servers, the risk of a service interruption at Google remains low.
By default, Google Analytics is set to retain your user data for 26 months. After that, your user data is deleted. However, we have the option to choose the retention period for user data ourselves. We have five options available for this:
Once the specified period has expired, the data is deleted once a month. This retention period applies to your data associated with cookies, user identification, and advertising IDs (e.g., cookies from the DoubleClick domain). Report results are based on aggregated data and are stored separately from user data. Aggregated data is a combination of individual data points into a larger unit.
Under European Union data protection law, you have the right to access, update, delete, or restrict the use of your data. By using the browser add-on to disable Google Analytics JavaScript (ga.js, analytics.js, dc.js), you can prevent Google Analytics from using your data. You can download the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=de Download and install. Please note that this add-on only disables data collection by Google Analytics.
If you want to disable, delete, or manage cookies in general (regardless of Google Analytics), there are separate instructions for each browser:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
Google Analytics is an active participant in the EU-U.S. Privacy Shield Framework, which governs the proper and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=311212483. We hope we've been able to provide you with the most important information about how Google Analytics processes data. If you'd like to learn more about this tracking service, we recommend these two links: http://www.google.com/analytics/terms/de.html and https://support.google.com/analytics/answer/6004245?hl=de.
We have implemented IP address anonymization for Google Analytics on this website. This feature was developed by Google to enable this website to comply with applicable data protection regulations and the recommendations of local data protection authorities when they prohibit the storage of full IP addresses. IP anonymization or masking takes place as soon as the IP addresses enter the Google Analytics data collection network and before the data is stored or processed.
For more information on IP anonymization, visit https://support.google.com/analytics/answer/2763052?hl=de.
We have enabled the advertising reporting features in Google Analytics. The reports on demographic characteristics and interests include information on age, gender, and interests. This allows us to gain a better understanding of our users—without being able to link this data to specific individuals. Learn more about the advertising features at https://support.google.com/analytics/answer/3450482?hl=de_AT&utm_id=ad.
You can manage how your Google Account activities and information are used under “Ad Settings” at https://adssettings.google.com/authenticated Close using the checkbox.
If you click on the following Unsubscribe link By clicking here, you can prevent Google from tracking your future visits to this website. Please note: Deleting cookies, using your browser's incognito or private mode, or using a different browser will result in data being collected again.
We have entered into a direct customer agreement with Google for the use of Google Analytics by accepting the “Data Processing Addendum” in Google Analytics.
You can find more information about the data processing addendum for Google Analytics here: https://support.google.com/analytics/answer/3379636?hl=de&utm_id=ad
We have enabled Google Signals in Google Analytics. This updates the existing Google Analytics features (advertising reports, remarketing, cross-device reports, and reports on interests and demographics) to receive aggregated and anonymized data from you, provided you have enabled personalized ads in your Google Account.
What makes this special is that it involves cross-device tracking. This means your data can be analyzed across devices. When Google Signals is enabled, data is collected and linked to your Google Account. For example, this allows Google to recognize when you view a product on our website using a smartphone and then purchase it later on a laptop. Thanks to the activation of Google Signals, we can launch cross-device remarketing campaigns that would otherwise not be possible in this form. Remarketing means that we can also show you our offers on other websites.
In Google Analytics, Google Signals also collects additional visitor data such as location, search history, YouTube history, and information about your interactions on our website. This allows us to receive better advertising reports from Google and more useful information about your interests and demographic characteristics. This includes your age, the language you speak, where you live, and your gender. It also includes social criteria such as your occupation, marital status, and income. All of these characteristics help Google Analytics define demographic groups or target audiences.
These reports also help us better understand your behavior, preferences, and interests. This allows us to optimize and tailor our services and products for you. By default, this data expires after 26 months. Please note that this data is collected only if you have enabled personalized ads in your Google Account. This data is always aggregated and anonymous; it never pertains to individual persons. You can manage or delete this data in your Google Account.
We use the Facebook Pixel on our website. To do this, we have implemented a code snippet on our website. The Facebook Pixel is a snippet of JavaScript code that loads a set of functions that allow Facebook to track your user actions if you arrived at our website via Facebook Ads. For example, if you purchase a product on our website, the Facebook Pixel is triggered and stores your actions on our website in one or more cookies. These cookies enable Facebook to match your user data (customer data such as IP address and user ID) with the data from your Facebook account. Facebook then deletes this data. The collected data is anonymous to us and cannot be viewed by us; it is used solely for the purpose of serving advertisements. If you are a Facebook user and are logged in, your visit to our website is automatically associated with your Facebook account.
We want to show our services and products only to those people who are genuinely interested in them. With the help of Facebook Pixel, our advertising campaigns can be better tailored to your preferences and interests. This way, Facebook users (provided they have enabled personalized ads) see relevant ads. Furthermore, Facebook uses the collected data for analytical purposes and to create its own ads.
Below, we list the cookies that were set by embedding Facebook pixels on a test page. Please note that these are only example cookies. Different cookies are set depending on your interaction with our website.
Name: _fbp
Value: fb.1.1568287647279.257405483-6311212483-7
Purpose: Facebook uses this cookie to display advertisements.
Expiration Date: after 3 months
Name: fr
Value: 0aPf312HOS5Pboo2r..Bdeiuf…1.0.Bdeiuf.
Purpose: This cookie is used to ensure that Facebook Pixel works properly.
Expiration Date: after 3 months
Name: comment_author_50ae8267e2bdf1253ec1a5769f48e062311212483-3
Value: Author's Name
Purpose: This cookie stores the text and the name of a user who, for example, leaves a comment.
Expiration Date: after 12 months
Name: comment_author_url_50ae8267e2bdf1253ec1a5769f48e062
Value: https%3A%2F%2Fwww.testseite…%2F (URL des Autors)
Purpose: This cookie stores the URL of the website that the user enters in a text field on our website.
Expiration Date: after 12 months
Name: comment_author_email_50ae8267e2bdf1253ec1a5769f48e062
Value: Author's email address
Purpose: This cookie stores the user's email address, provided the user has entered it on the website.
Expiration Date: after 12 months
Note: The cookies mentioned above are related to individual user behavior. When it comes to the use of cookies in particular, changes on Facebook can never be ruled out.
If you're logged in to Facebook, you can adjust your ad settings at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen change it yourself. If you're not a Facebook user, you can go to http://www.youronlinechoices.com/de/praferenzmanagement/ You can generally manage your usage-based online advertising there. There, you have the option to disable or enable providers.
If you'd like to learn more about Facebook's privacy practices, we recommend reviewing the company's privacy policy at https://www.facebook.com/policy.php.
We have also enabled Automatic Advanced Matching as part of the Facebook Pixel feature. This feature of the pixel allows us to send hashed email addresses, names, gender, city, state, ZIP code, and date of birth or phone number to Facebook as additional information, provided that you have provided us with this data. Enabling this feature allows us to tailor our advertising campaigns on Facebook even more precisely to people who are interested in our services or products.
We use Google Tag Manager, provided by Google Inc., on our website. For the European region, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is responsible for all Google services. This Tag Manager is one of many helpful marketing products from Google. Google Tag Manager allows us to centrally integrate and manage code snippets from various tracking tools that we use on our website.
In this privacy policy, we would like to explain in more detail what Google Tag Manager does, why we use it, and how data is processed.
Google Tag Manager is an organizational tool that allows us to centrally integrate and manage website tags via a user interface. Tags are small pieces of code that, for example, track your activities on our website. To do this, JavaScript code snippets are inserted into the source code of our site. The tags often come from Google’s own products, such as Google Ads or Google Analytics, but tags from other companies can also be integrated and managed through the Manager. These tags perform various functions. They can collect browser data, feed data into marketing tools, embed buttons, set cookies, and even track users across multiple websites.
As the saying goes: Organization is half the battle! And of course, this also applies to maintaining our website. To make our website as user-friendly as possible for you and everyone interested in our products and services, we need various tracking tools, such as Google Analytics. The data collected by these tools shows us what interests you most, where we can improve our services, and which other people we should be reaching with our offerings. And for this tracking to work, we need to embed the corresponding JavaScript code into our website. In principle, we could embed each code snippet from the individual tracking tools separately into our source code. However, that would be quite time-consuming, and it’s easy to lose track of everything. That’s why we use Google Tag Manager. We can easily integrate the necessary scripts and manage them all from one place. In addition, Google Tag Manager offers an easy-to-use interface, and no programming knowledge is required. This is how we manage to keep our tag jungle organized.
Google Tag Manager itself is a domain that does not set cookies or store data. It acts merely as an „administrator“ of the implemented tags. The data is collected by the individual tags of the various web analytics tools. In Google Tag Manager, the data is essentially routed to the individual tracking tools and is not stored.
However, the situation is quite different when it comes to the embedded tags from various web analytics tools, such as Google Analytics. Depending on the analytics tool, various data about your online behavior is typically collected, stored, and processed using cookies. For more information, please read our privacy policies regarding the individual analytics and tracking tools we use on our website.
In the Tag Manager account settings, we have allowed Google to receive anonymized data from us. However, this pertains only to the use and operation of our Tag Manager and does not involve your data, which is stored via the code snippets. We allow Google and others to receive selected data in anonymized form. We therefore consent to the anonymous sharing of our website data. Despite extensive research, we were unable to determine exactly which aggregated and anonymous data is shared. In any case, Google deletes all information that could identify our website. Google aggregates the data with hundreds of other anonymous website data sets and uses it to identify user trends as part of benchmarking activities. Benchmarking involves comparing a company’s own results with those of its competitors. Processes can be optimized based on the information collected.
When Google stores data, that data is stored on Google's own servers. The servers are located all over the world. Most of them are in the United States. Under https://www.google.com/about/datacenters/inside/locations/?hl=de You can find out exactly where the Google servers are located.
For information on how long each tracking tool stores your data, please refer to our individual privacy policies for each tool.
Google Tag Manager itself does not set any cookies; rather, it manages tags from various tracking websites. In our privacy policies for the individual tracking tools, you will find detailed information on how to delete or manage your data.
Google is an active participant in the EU-U.S. Privacy Shield Framework, which governs the proper and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=311212483. If you'd like to learn more about Google Tag Manager, we recommend checking out the FAQs at https://www.google.com/intl/de/tagmanager/faq.html.
We have integrated the WordPress plugin Google Site Kit, developed by the American company Google Inc., into our website. For the European region, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is responsible for all Google services. With Google Site Kit, we can quickly and easily view statistics from various Google products, such as Google Analytics, directly in our WordPress dashboard. The tool—or rather, the tools integrated into Google Site Kit—collect, among other things, personal data from you. In this privacy policy, we explain why we use Google Site Kit, how long and where data is stored, and which other privacy policies are relevant to you in this context.
Google Site Kit is a plugin for the WordPress content management system. With this plugin, we can view key website analytics statistics directly in our dashboard. These statistics are collected by other Google products, primarily Google Analytics. In addition to Google Analytics, services such as Google Search Console, PageSpeed Insights, Google AdSense, Google Optimize, and Google Tag Manager can also be linked to Google Site Kit.
As a service provider, it is our mission to offer you the best possible experience on our website. We want you to feel comfortable on our website and to find exactly what you’re looking for quickly and easily. Statistical analyses help us get to know you better and tailor our offerings to your preferences and interests. We use various Google tools for these analyses. Site Kit makes our work much easier in this regard because we can view and analyze statistics from Google products right in the dashboard. This means we no longer have to log in separately for each tool. Site Kit thus always provides a good overview of the most important analytics data.
If you have actively consented to tracking tools in the cookie notice (also known as a script or banner), Google products such as Google Analytics will set cookies and send data about you—such as your user behavior—to Google, where it will be stored and processed. This includes personal data such as your IP address.
For more detailed information about the individual services, we have dedicated sections in this privacy policy. For example, please review our privacy policy regarding Google Analytics. There, we go into great detail about the data collected. You’ll learn how long Google Analytics stores, manages, and processes data, which cookies may be used, and how you can prevent data storage. We also have separate privacy policies with comprehensive information for other Google services, such as Google Tag Manager and Google AdSense.
Below, we provide examples of Google Analytics cookies that may be set in your browser, provided you have generally consented to data processing by Google. Please note that this is only a selection of such cookies:
Name: _ga
Value:2.1326744211.152311212483-2
Purpose: By default, analytics.js uses the _ga cookie to store the user ID. Its primary purpose is to distinguish between website visitors.
Expiration Date: after 2 years
Name: _gid
Value:2.1687193234.152311212483-7
Purpose: This cookie is also used to distinguish between website visitors.
Expiration Date: after 24 hours
Name: _gat_gtag_UA_
Value: 1
Purpose: This cookie is used to reduce the request rate.
Expiration Date: after 1 minute
Google stores the data it collects on its own servers, which are located around the world. Most of the servers are in the United States, so it is quite possible that your data is also stored there. On https://www.google.com/about/datacenters/inside/locations/?hl=de See exactly where the company hosts its servers.
Data collected by Google Analytics is retained for 26 months by default. After that, your user data will be deleted. The retention period applies to all data associated with cookies, user identification, and advertising IDs.
You always have the right to access your data, as well as to have it deleted, corrected, or restricted. You can also disable, delete, or manage cookies in your browser at any time. Here are the instructions for the most common browsers:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
Google is an active participant in the EU-U.S. Privacy Shield Framework, which governs the proper and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=311212483. To learn more about Google's data processing practices, we recommend that you review Google's comprehensive Privacy Policy at https://policies.google.com/privacy?hl=de.
We use Hotjar, provided by Hotjar Limited (Level 2, St. Julian’s Business Center, 3 Elia Zammit Street, St. Julian’s STJ 1000, Malta), on our website to analyze visitor data statistically. Hotjar is a service that analyzes your behavior and feedback as a user on our website through a combination of analytics and feedback tools. We receive reports and visual representations from Hotjar that show us where and how you “navigate” our site. Personal data is automatically anonymized and never reaches Hotjar’s servers. This means that you, as a website user, are not personally identified, yet we still learn a great deal about your user behavior.
As mentioned in the section above, Hotjar helps us analyze the behavior of our website visitors. The tools offered by Hotjar include heatmaps, conversion funnels, visitor recording, incoming feedback, feedback polls, and surveys (for more information, see https://www.hotjar.com/). This is how Hotjar helps us offer you a better user experience and better service. On the one hand, it provides valuable insights into online behavior; on the other hand, it also gives us valuable feedback on the quality of our website. After all, in addition to all the technical aspects of analysis, we naturally want to know your opinion about our website. And the feedback tool makes exactly that possible.
In recent years, the importance of user experience on websites has grown significantly. And for good reason. A website should be designed so that you, as a visitor, feel comfortable and can easily find your way around. Thanks to Hotjar’s analytics and feedback tools, we can make our website and our offerings more appealing. Hotjar’s heatmaps have proven particularly valuable to us. Heatmaps are a form of data visualization. For example, Hotjar’s heatmaps allow us to see very precisely what you like to click or tap on and where you scroll.
While you browse our website, Hotjar automatically collects information about your user behavior. To collect this information, we have embedded a tracking code on our website. The following data may be collected from your computer or browser:
In addition, cookies also store data that is placed on your computer (usually in your browser). No personal data is collected in this process. As a general rule, Hotjar does not share any collected data with third parties. However, Hotjar expressly notes that it is sometimes necessary to share data with Amazon Web Services. In such cases, portions of your information are stored on their servers. Amazon is, however, bound by a confidentiality agreement not to disclose this data.
Only a limited number of people (Hotjar employees) have access to the stored information. Hotjar’s servers are protected by firewalls and IP restrictions (access limited to authorized IP addresses). Firewalls are security systems that protect computers from unwanted network access. They are designed to act as a barrier between Hotjar’s secure internal network and the Internet. In addition, Hotjar also uses third-party companies for its services, such as Google Analytics or Optimizely. These companies may also store information that your browser sends to our website.
Hotjar uses the following cookies. Since we rely, among other things, on the list of cookies provided in Hotjar’s Privacy Policy at https://www.hotjar.com/legal/policies/cookie-information However, not every cookie has an example value. The list shows examples of Hotjar cookies used and is not intended to be exhaustive.
Name: ajs_anonymous_id
Value: %2258832463-7cee-48ee-b346-a195f18b06c3%22311212483-5
Purpose: This cookie is typically used for analytics purposes and helps count visitors to our website by tracking whether you have visited this page before.
Expiration Date: after a year
Name: ajs_group_id
Value: 0
Purpose: This cookie collects data on user behavior. This data can then be assigned to a specific group of visitors based on common characteristics among website visitors.
Expiration Date: after a year
Name: _hjid
Value: 699ffb1c-4bfb-483f-bde1-22cfa0b59c6c
Purpose: This cookie is used to store a Hotjar user ID that is unique to the website in the browser. This allows user behavior to be attributed to the same user ID during subsequent visits.
Expiration Date: after a year
Name: _hjMinimizedPolls
Value: 462568311212483-8
Purpose: Whenever you minimize a Feedback Poll widget, Hotjar sets this cookie. The cookie ensures that the widget remains minimized while you browse our site.
Expiration Date: after a year
Name: _hjIncludedInSample
Value: 1
Purpose: This session cookie is set to let Hotjar know whether you are part of the selected group of people (sample) used to create funnels.
Expiration Date: after a year
Name: _hjClosedSurveyInvites
Purpose: This cookie is set when you see an invitation to a feedback survey in a pop-up window. The cookie is used to ensure that this invitation appears only once for you.
Expiration Date: after a year
Name: _hjDonePolls
Purpose: As soon as you complete a feedback „Q&A session“ using the Feedback Poll Widget, this cookie is set in your browser. This prevents Hotjar from showing you the same surveys again in the future.
Expiration Date: after a year
Name: _hjDoneTestersWidgets
Purpose: This cookie is used as soon as you enter your information in the „Recruit User Tester Widget.“ We use this widget to recruit you as a tester. The cookie is used to prevent this form from appearing repeatedly.
Expiration Date: after a year
Name: _hjMinimizedTestersWidgets
Purpose: This cookie is set to ensure that the „Recruit User Tester“ remains minimized on all of our pages once you have minimized it.
Expiration Date: after a year
Name: _hjShownFeedbackMessage
Purpose: This cookie is set when you have minimized or added to the incoming feedback. This ensures that the incoming feedback loads immediately as minimized when you navigate to another page where it is supposed to be displayed.
Expiration Date: after a year
We have embedded a tracking code on our website that is transmitted to Hotjar’s servers in Ireland (EU). This tracking code contacts Hotjar’s servers and sends a script to your computer or the device you use to access our site. The script collects certain data regarding your interaction with our website. This data is then sent to Hotjar’s servers for processing. Hotjar has set a 365-day data retention period for itself. This means that all data collected by Hotjar that is older than one year is automatically deleted.
Hotjar does not store any of your personal data for analysis purposes. The company even uses the slogan „We track behavior, not individuals“ (meaning „We track user behavior, but not identifiable, individual data„). You also always have the option to prevent your data from being collected. To do so, simply click on the “Opt-out page“ and click „Disable Hotjar.“ Please note that deleting cookies, using your browser’s incognito mode, or using a different browser will result in data being collected again. You can also enable the „Do Not Track“ button in your browser. In Chrome, for example, click the three bars in the top-right corner and go to „Settings.“ There, in the „Privacy“ section, you’ll find the option „Send a “Do Not Track” request with browser visits.” Now simply enable this button, and Hotjar will no longer collect any data.
For more details about the privacy policy and what data Hotjar collects and how, please visit https://www.hotjar.com/legal/policies/privacy?tid=311212483.
When you subscribe to our newsletter, you provide the personal information listed above and grant us the right to contact you by email. We use the data collected during the newsletter sign-up process exclusively for our newsletter and do not share it with third parties.
If you unsubscribe from the newsletter—you'll find the link to do so at the very bottom of every newsletter—we will delete all data that was stored when you subscribed to the newsletter.
As part of our online marketing efforts, we use Google Ads (formerly Google AdWords) to promote our products and services. Our goal is to make more people online aware of the high quality of what we offer. As part of our advertising efforts through Google Ads, we use conversion tracking provided by Google Inc. on our website. In Europe, however, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is responsible for all Google services. This free tracking tool helps us better tailor our advertising to your interests and needs. In the following article, we’ll explain in more detail why we use conversion tracking, what data is stored in the process, and how you can prevent this data from being stored.
Google Ads (formerly Google AdWords) is Google Inc.’s in-house online advertising system. We’re confident in the quality of what we offer and want as many people as possible to discover our website. In the online space, Google Ads offers the best platform for this. Of course, we also want to gain a precise overview of the cost-benefit ratio of our advertising campaigns. That’s why we use the Google Ads conversion tracking tool.
But what exactly is a conversion? A conversion occurs when you go from being a website visitor who is merely interested to one who takes action. This happens whenever you click on our ad and then perform another action, such as visiting our website. Using Google’s conversion tracking tool, we track what happens after a user clicks on our Google Ads ad. For example, this allows us to see whether products are purchased, services are used, or whether users have signed up for our newsletter.
We use Google Ads to promote our offerings on other websites as well. Our goal is to ensure that our advertising campaigns reach only those people who are interested in what we have to offer. With the conversion tracking tool, we can see which keywords, ads, ad groups, and campaigns lead to the desired customer actions. We can see how many customers interact with our ads on a device and then complete a conversion. This data allows us to calculate our cost-benefit ratio, measure the success of individual advertising measures, and consequently optimize our online marketing efforts. Furthermore, using the data we collect, we can make our website more interesting for you and tailor our advertising offerings even more specifically to your needs.
We have integrated a conversion tracking tag or code snippet into our website to better analyze certain user actions. When you click on one of our Google Ads, the „Conversion“ cookie from a Google domain is stored on your computer (usually in your browser) or mobile device. Cookies are small text files that store information on your computer.
Here is the information about the most important cookies used by Google for conversion tracking:
Name: Conversion
Value: EhMI_aySuoyv4gIVled3Ch0llweVGAEgt-mr6aXd7dYlSAGQ311212483-3
Purpose: This cookie tracks every conversion you make on our site after arriving here via a Google ad.
Expiration Date: after 3 months
Name: _gac
Value: 1.1558695989.EAIaIQobChMIiOmEgYO04gIVj5AYCh2CBAPrEAAYASAAEgIYQfD_BwE
Purpose: This is a standard Google Analytics cookie used to track various actions on our website.
Expiration Date: after 3 months
Note: The _gac cookie appears only in connection with Google Analytics. The list above is not exhaustive, as Google frequently uses other cookies for analytical purposes.
As soon as you complete an action on our website, Google recognizes the cookie and records your action as a so-called conversion. As long as you are browsing our website and the cookie has not yet expired, we and Google recognize that you found us through our Google Ads ad. The cookie is read and sent back to Google Ads along with the conversion data. It’s also possible that other cookies are used to measure conversions. Google Ads conversion tracking can be further refined and improved using Google Analytics. For ads that Google displays in various locations across the web, cookies named “__gads” or “_gac” may be set under our domain. Since September 2017, various campaign information has been stored by analytics.js using the _gac cookie. The cookie stores this data as soon as you visit one of our pages for which Google Ads’ automatic tagging has been set up. Unlike cookies set for Google domains, Google can only read these conversion cookies when you are on our website. We do not collect or receive any personal data. We receive a report from Google containing statistical analyses. This allows us, for example, to determine the total number of users who clicked on our ad and to see which advertising measures were well-received.
We would like to point out here that we have no control over how Google uses the collected data. According to Google, the data is encrypted and stored on secure servers. In most cases, conversion cookies expire after 30 days and do not transmit any personal data. The cookies named „Conversion“ and „_gac“ (which is used in conjunction with Google Analytics) have an expiration period of 3 months.
You have the option to opt out of Google Ads conversion tracking. If you disable the Google conversion tracking cookie in your browser, you will block conversion tracking. In this case, you will not be included in the tracking tool’s statistics. You can change your browser’s cookie settings at any time. This works slightly differently for each browser. Here are instructions on how to manage cookies in your browser:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
If you do not want to accept cookies at all, you can configure your browser to notify you whenever a cookie is about to be set. This allows you to decide for each individual cookie whether to allow it or not. By downloading and installing this browser plug-in at https://support.google.com/ads/answer/7395996 All „advertising cookies“ will also be disabled. Please note that disabling these cookies does not prevent ads from appearing; it only prevents personalized advertising.
As a result of its certification under the U.S.-EU Privacy Shield framework, the U.S. company Google LLC is required to comply with EU data protection laws. If you would like to learn more about data protection at Google, we recommend reviewing Google’s general privacy policy: https://policies.google.com/privacy?hl=de.
For our online marketing activities, we also use the Microsoft Advertising program provided by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. We use Microsoft Advertising to draw the attention of many people to the high quality of our products and/or services. To do this, we use a technology (conversion tracking tool) from Microsoft on our website that also stores data about you. In this privacy policy, we’ll explain this service in more detail, show you what data is stored, managed, and processed, and how you can prevent this data from being stored.
You may be more familiar with Microsoft Advertising under its former name, „Bing Ads.“ It is an advertising program from Microsoft based on a pay-per-click system. This means advertisers can place ads on the Bing and Yahoo! search engines and only pay when a user clicks on the ad.
We’re confident in our offerings and, of course, want to present them to a wide audience. With Microsoft Advertising, we can showcase our products and services to exactly the people who are genuinely interested in them. We want to showcase our products not only on the well-known Google search engine, but also on Bing and Yahoo! With Microsoft Advertising, we also have the option to run ads on the „Microsoft Audience Network.“ This allows us, for example, to run ads on LinkedIn as well. Through conversion tracking, we learn, for example, which ad led you to us, which subpages you particularly like, and what actions you take on our website. This data allows us to tailor our website, our ads, and our offerings much better to your needs.
We have integrated a conversion tracking tag (i.e., a small code snippet) from Microsoft Advertising into our website. This is known as the Universal Event Tracking (UET) tag. If you arrive at our website via a Microsoft ad, we can use this tracking tool to learn more about your user behavior on our website. For example, we can see which keyword or ad brought you to us, what you click on our website, how many people visit our website via Microsoft Ads, and how long you stay on our website. All of this data relates to user behavior and does not include personally identifiable information. This means we only receive data or analyses regarding your web behavior, but no personally identifiable information. Microsoft uses this data to optimize its own advertising offerings and other services. If you have a Microsoft account, the collected data may be linked to your account. As a result, Microsoft may also recognize and store your IP address. To store all this data about your user behavior, the following cookie is set in your browser after you arrive at our website via a Microsoft ad:
Name: MUIDB
Value: 08A53CA3313F6255044C307E353F61CD
Purpose: This cookie is set by our embedded Microsoft tag (UET tag) and is used for synchronization across various Microsoft websites. This allows users to be recognized across different domains.
Expiration Date: after a year
However, if you arrive at our website via a Bing ad, for example, other cookies may be set in your browser. Here is a selection of additional cookies:
Name: ABDEF
Value: V=0&ABDV=0&MRNB=1594294373452&MRB=0311212483-7
Purpose: We were unable to find any further information about this cookie.
Expiration Date: after a year
Name: SRCHD
Value: AF=NOFORM
Purpose: This cookie is responsible for the functionality of the tracking system and the website.
Expiration Date: after a year
Name: SRCHHPGUSR
Value: WTS=63729889193&HV=1594294374&CW=1920&CH=937&DPR=1&UTC=120&DM=0
Purpose: This cookie tracks and stores your user behavior on our website and your interaction with the Bing Maps interface.
Expiration Date: after a year
Name: SRCHUID
Value: V=2&GUID=157B20CCF36A43F3A4AE9790346EB7A7&dmnchg=1
Purpose: This cookie tracks and stores your user behavior on our website and your interaction with the Bing Maps API.
Expiration Date: after a year
Name: _EDGE_S_
Value: mkt=de-at&SID=2EE7002D956A61511D280F2F9474607311212483-2
Purpose: This cookie collects and stores information about your user behavior across multiple websites. The purpose of this targeting is to better tailor our advertising to the interests of our target audience.
Expiration Date: after the browser session ends
Name: _SS
Value: SID=2EE7002D956A61511D280F2F94746077311212483-9
Purpose: Among other things, this cookie is used to determine how you, as a user, accessed our website—that is, which advertisement directed you to our website.
Expiration Date: after a year
We have no control over how Microsoft uses the user data it collects. Microsoft operates its own servers worldwide. Most of them are located in the United States, which means your data may also be stored, managed, and processed on servers in the United States. Microsoft stores data (especially personal data) for as long as necessary to provide its services or products or for legal purposes. Microsoft also notes that the actual retention period varies widely and depends on the specific product.
For searches conducted via Bing, Microsoft deletes your saved search queries after 6 months by deleting your IP address. Cookie IDs, such as those generated by the MUID cookie, are anonymized after 18 months.
You can opt out of Microsoft Ads conversion tracking at any time. If you do not want to see interest-based ads from Microsoft Advertising, you can do so via https://account.microsoft.com/privacy/ad-settings/signedout Turn off this feature. You can also disable, manage, or delete all cookies in your browser. The process varies slightly depending on the browser. You can find instructions for the most common browsers here:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
We hope we have provided you with an overview of data processing through Microsoft Ads' conversion tracking. Of course, Microsoft's privacy policies are subject to change at any time. For more information and to stay up to date, we also recommend reviewing Microsoft's privacy policy at https://privacy.microsoft.com/de-de/privacystatement.
We embed elements from social media services on our website to display images, videos, and text.
When you visit pages that display these elements, data is transmitted from your browser to the respective social media service and stored there. We do not have access to this data.
The following links will take you to the websites of the respective social media services, where you can find information on how they handle your data:
We use selected Facebook tools on our website. Facebook is a social media network operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. These tools help us provide you and others interested in our products and services with the best possible experience. Below, we provide an overview of the various Facebook tools, what data is sent to Facebook, and how you can delete this data.
In addition to many other products, Facebook also offers what are known as “Facebook Business Tools.” That is Facebook’s official name for them. However, since the term is not widely known, we have decided to simply refer to them as Facebook Tools. These include, among others:
Through these tools, Facebook expands its services and is able to obtain information about user activity outside of Facebook.
We want to show our services and products only to people who are genuinely interested in them. With the help of ads (Facebook Ads), we can reach exactly these people. However, in order to show users relevant ads, Facebook needs information about people’s preferences and needs. As a result, information about user behavior (and contact information) on our website is made available to the company. This allows Facebook to collect better user data and display relevant ads about our products and services to interested people. These tools thus enable tailored advertising campaigns on Facebook.
Facebook refers to data about your behavior on our website as „event data.“ This data is also used for measurement and analytics services. This allows Facebook to generate „campaign reports“ on our behalf regarding the effectiveness of our advertising campaigns. Furthermore, analytics give us better insight into how you use our services, website, or products. We use some of these tools to optimize your user experience on our website. For example, you can use the social plugins to share content from our site directly on Facebook.
When using certain Facebook tools, personal data (customer data) may be sent to Facebook. Depending on the tools used, customer data such as name, address, phone number, and IP address may be transmitted.
Facebook uses this information to match the data with the data it already has about you (if you are a Facebook member). Before customer data is transmitted to Facebook, a process known as „hashing“ takes place. This means that a data set of any size is converted into a string of characters. This also serves to encrypt the data.
In addition to contact information, „event data“ is also transmitted. „Event data“ refers to the information we collect about you on our website. For example, which subpages you visit or which products you purchase from us. Facebook does not share the information it collects with third parties (such as advertisers) unless the company has explicit permission or is legally required to do so. „Event data“ can also be linked to contact information. This allows Facebook to offer more personalized advertising. After the aforementioned matching process, Facebook deletes the contact information.
To deliver optimized ads, Facebook uses event data only if it has been aggregated with other data (collected by Facebook through other means). Facebook also uses this event data for security, protection, development, and research purposes. Much of this data is transmitted to Facebook via cookies. Cookies are small text files used to store data or information in browsers. Depending on the tools used and whether you are a Facebook member, a varying number of cookies are stored in your browser. We discuss individual Facebook cookies in more detail in the descriptions of the various Facebook tools. You can also find general information about the use of Facebook cookies at https://www.facebook.com/policies/cookies.
In general, Facebook stores data until it is no longer needed for its own services and Facebook products. Facebook has servers located all over the world where your data is stored. However, customer data is deleted within 48 hours after it has been matched with the user’s own data.
In accordance with the General Data Protection Regulation, you have the right to access, correct, transfer, and delete your data.
Your data will only be completely deleted if you permanently delete your Facebook account. Here's how to delete your Facebook account:
1) Click "Settings" on the right side of Facebook.
2) Next, click „Your Facebook Information“ in the left column.
3) Now click “Deactivate and Delete.”.
4) Now select „Delete Account“ and then click „Continue and Delete Account“
5) Now enter your password, click „Next,“ and then click „Delete Account“
The data that Facebook receives through our site is stored, among other things, via cookies (e.g., in social plugins). In your browser, you can disable, delete, or manage individual cookies or all cookies. Depending on which browser you use, this works in different ways. The following instructions show you how to manage cookies in your browser:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
If you do not want to accept cookies at all, you can configure your browser to notify you whenever a cookie is about to be set. This allows you to decide whether to allow each individual cookie or not.
Facebook is an active participant in the EU-U.S. Privacy Shield Framework, which governs the proper and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC. We hope we've helped you understand the most important information about the use and processing of data by Facebook tools. If you'd like to learn more about how Facebook uses your data, we recommend reviewing the privacy policy at https://www.facebook.com/about/privacy/update.
Our website incorporates so-called social plug-ins from Facebook Inc. You can recognize these buttons by the classic Facebook logo, such as the „Like“ button (the hand with a thumbs-up), or by a clear „Facebook Plug-in“ label. A social plug-in is a small component of Facebook that is integrated into our site. Each plug-in has its own function. The most commonly used functions are the well-known “Like” and “Share” buttons.
Facebook offers the following social plug-ins:
On https://developers.facebook.com/docs/plugins You'll find more detailed information on how to use each plug-in. We use social plug-ins both to provide you with a better user experience on our site and to allow Facebook to optimize our ads.
If you have a Facebook account or facebook.com If you have visited our site before, Facebook has already placed at least one cookie in your browser. In this case, your browser sends information to Facebook via this cookie as soon as you visit our site or interact with social plugins (such as the „Like“ button).
The information collected will be deleted or anonymized within 90 days. According to Facebook, this data includes your IP address, the website you visited, the date, the time, and other information related to your browser.
To prevent Facebook from collecting a large amount of data during your visit to our website and linking it to your Facebook data, you must log out of Facebook while visiting the website.
If you are not logged into Facebook or do not have a Facebook account, your browser sends less information to Facebook because you have fewer Facebook cookies. However, data such as your IP address or the websites you visit may still be transmitted to Facebook. We would also like to expressly point out that we do not know the exact contents of the data. However, we strive to inform you as best as possible about data processing based on our current knowledge. You can also find out how Facebook uses the data in the company’s Privacy Policy at https://www.facebook.com/about/privacy/update read more.
At a minimum, the following cookies are set in your browser when you visit a website that uses Facebook social plugins:
Name: dpr
Value: Not specified
Purpose: This cookie is used to ensure that the social plugins on our website work properly.
Expiration Date: after the meeting ends
Name: fr
Value: 0jieyh4311212483c2GnlufEJ9..Bde09j…1.0.Bde09j
Purpose: This cookie is also necessary for the plug-ins to work properly.
Expiration Date:: after 3 months
Note: These cookies were set after a test, even if you are not a Facebook member.
If you're logged in to Facebook, you can adjust your ad settings at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen change it yourself. If you're not a Facebook user, you can go to http://www.youronlinechoices.com/de/praferenzmanagement/You can generally manage your usage-based online advertising there. There, you have the option to disable or enable providers.
If you'd like to learn more about Facebook's privacy practices, we recommend reviewing the company's privacy policy at https://www.facebook.com/policy.php.
We've integrated the convenient Facebook login on our site. This allows you to easily log in using your Facebook account without having to create a separate user account. If you choose to register via Facebook Login, you’ll be redirected to the Facebook social media network. There, you’ll log in using your Facebook credentials. Through this login process, data about you and your user behavior is stored and transmitted to Facebook.
Facebook uses various cookies to store data. Below, we list the most important cookies that are set in your browser or already exist when you log in to our site via Facebook Login:
Name: fr
Value: 0jieyh4c2GnlufEJ9..Bde09j…1.0.Bde09j
Purpose: This cookie is used to ensure that the social media plugin on our website works as well as possible.
Expiration Date: after 3 months
Name: datr
Value: 4Jh7XUA2311212483SEmPsSfzCOO4JFFl
Purpose: Facebook sets the “datr” cookie when a web browser accesses facebook.com; this cookie helps identify login activity and protect users.
Expiration Date: after 2 years
Name: _js_datr
Value: deleted
Purpose: Facebook sets this session cookie for tracking purposes, even if you do not have a Facebook account or are logged out.
Expiration Date: after the meeting ends
Note: The cookies listed here are just a small selection of the cookies available to Facebook. Other cookies include, for example, _fbp, sb, and wd. It is not possible to provide a complete list, as Facebook uses a large number of cookies and employs them in various ways.
Facebook Login not only offers you a quick and easy registration process, but it also allows us to share data with Facebook. This enables us to better tailor our offerings and promotions to your interests and needs. The data we receive from Facebook in this way consists of public data such as
In return, we provide Facebook with information about your activities on our website. This includes, among other things, information about the device you are using, which pages you visit on our site, and which products you have purchased from us.
By using Facebook Login, you consent to the processing of your data. You may revoke this consent at any time. If you would like more information about how Facebook processes your data, we recommend that you review Facebook’s Privacy Policy at https://de-de.facebook.com/policy.php.
If you're logged in to Facebook, you can adjust your ad settings at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen change it yourself.
We have integrated Instagram features into our website. Instagram is a social media platform operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA. Instagram has been a subsidiary of Facebook Inc. since 2012 and is one of Facebook’s products. The inclusion of Instagram content on our website is called “embedding.” This allows us to display content such as buttons, photos, or videos from Instagram directly on our website. When you visit pages on our website that have an Instagram feature integrated, data is transmitted to Instagram, where it is stored and processed. Instagram uses the same systems and technologies as Facebook. Your data is therefore processed across all Facebook companies.
In the following, we’d like to give you a more detailed look at why Instagram collects data, what kind of data it collects, and how you can largely control how that data is processed. Since Instagram is owned by Facebook Inc., we draw our information from both Instagram’s policies and Facebook’s own data policies.
Instagram is one of the most popular social media networks worldwide. Instagram combines the benefits of a blog with those of audiovisual platforms like YouTube or Vimeo. On „Insta“ (as many users casually call the platform), you can upload photos and short videos, edit them with various filters, and share them on other social networks. And if you don’t want to be active yourself, you can simply follow other interesting users.
Instagram is the social media platform that has really taken off in recent years. And, of course, we’ve responded to this boom as well. We want you to feel as comfortable as possible on our website. That’s why presenting our content in a variety of ways is a given for us. Thanks to the embedded Instagram features, we can enrich our content with helpful, funny, or exciting posts from the world of Instagram. Since Instagram is a subsidiary of Facebook, the data collected can also be used for personalized advertising on Facebook. This ensures that our ads reach only people who are genuinely interested in our products or services.
Instagram also uses the collected data for measurement and analysis purposes. We receive aggregated statistics, which give us more insight into your preferences and interests. It is important to note that these reports do not identify you personally.
When you visit one of our pages that incorporates Instagram features (such as Instagram images or plug-ins), your browser automatically connects to Instagram’s servers. In the process, data is sent to Instagram, where it is stored and processed—regardless of whether you have an Instagram account or not. This includes information about our website, your computer, purchases you’ve made, the ads you see, and how you use our services. Additionally, the date and time of your interaction with Instagram are stored. If you have an Instagram account or are logged in, Instagram stores significantly more data about you.
Facebook distinguishes between customer data and event data. We assume this is also the case with Instagram. Examples of customer data include name, address, phone number, and IP address. It’s important to note that this customer data is only transmitted to Instagram after it has been „hashed.“ Hashing means that a data record is converted into a string of characters. This allows the contact information to be encrypted. In addition, the „event data“ mentioned above is also transmitted. By „event data,“ Facebook—and consequently Instagram as well—means data about your user behavior. It’s also possible for contact information to be combined with event data. The collected contact information is matched with the data Instagram already has about you.
The collected data is transmitted to Facebook via small text files (cookies), which are usually stored in your browser. The amount of data stored varies depending on the Instagram features you use and whether you have an Instagram account yourself.
We assume that data processing on Instagram works the same way as it does on Facebook. This means that if you have an Instagram account or www.instagram.com If you have visited Instagram, it has at least set a cookie. If that is the case, your browser sends information to Instagram via the cookie as soon as you interact with an Instagram feature. This data is deleted or anonymized no later than 90 days after being processed. Although we have thoroughly examined Instagram’s data processing practices, we cannot say with complete certainty exactly what data Instagram collects and stores.
Below, we’ll show you the cookies that are set in your browser at a minimum when you click on an Instagram feature (such as a button or an Instagram image). For the purposes of our test, we’re assuming you don’t have an Instagram account. If you’re logged into Instagram, significantly more cookies will, of course, be set in your browser.
These cookies were used in our test:
Name: csrftoken
Value: “”
Purpose: This cookie is most likely set for security reasons to prevent forged requests. However, we were unable to determine the exact reason.
Expiration Date: after a year
Name: mid
Value: “”
Purpose: Instagram sets this cookie to optimize its services and offerings both on and off Instagram. The cookie assigns a unique user ID.
Expiration Date: after the meeting ends
Name: fbsr_311212483124024
Value: No information provided
Purpose: This cookie stores the login request for users of the Instagram app.
Expiration Date: after the meeting ends
Name: rur
Value: ATN
Purpose: This is an Instagram cookie that ensures Instagram's functionality.
Expiration Date: after the meeting ends
Name: urlgen
Value: “{\”194.96.75.33\”: 1901}:1iEtYv:Y833k2_UjKvXgYe311212483”
Purpose: This cookie is used for Instagram's marketing purposes.
Expiration Date: after the meeting ends
Note: We cannot claim that this list is exhaustive. Which cookies are set in each individual case depends on the embedded features and your use of Instagram.
Instagram shares the information it receives with other Facebook companies, external partners, and people you connect with around the world. Data processing is carried out in accordance with Instagram’s Privacy Policy. For security and other reasons, your data is stored on Facebook servers located around the world. Most of these servers are located in the United States.
Under the General Data Protection Regulation, you have the right to access, transfer, correct, and delete your data. You can manage your data in your Instagram settings. If you want to completely delete your data from Instagram, you must permanently delete your Instagram account.
Here's how to delete your Instagram account:
First, open the Instagram app. On your profile page, scroll down and tap „Help Center.“ This will take you to the company’s website. On the website, click „Manage Your Account“ and then „Delete Your Account.“.
If you delete your account completely, Instagram will delete posts such as your photos and status updates. Information that other people have shared about you is not part of your account and will therefore not be deleted.
As mentioned above, Instagram primarily stores your data using cookies. You can manage, disable, or delete these cookies in your browser. The process varies slightly depending on your browser. Here, we’ll show you the instructions for the most common browsers.
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
You can also configure your browser so that you are always notified when a cookie is about to be set. This allows you to decide on a case-by-case basis whether you want to accept the cookie or not.
Instagram is a subsidiary of Facebook Inc., and Facebook is an active participant in the EU-U.S. Privacy Shield Framework. This framework ensures the proper transfer of data between the United States and the European Union. Under https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC Learn more about it. We've tried to explain the most important information about how Instagram processes data. On https://help.instagram.com/519522125107875
You can learn more about Instagram's data policies.
We have integrated Twitter features into our website. These include, for example, embedded tweets, timelines, buttons, and hashtags. Twitter is a microblogging service and social media platform operated by Twitter Inc., One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland.
To the best of our knowledge, simply embedding Twitter features does not result in the transfer of any personal data or data regarding your web activities to Twitter within the European Economic Area or Switzerland. Only when you interact with Twitter features—such as clicking a button—can data be sent to Twitter, where it is stored and processed. We have no control over this data processing and bear no responsibility for it. In this Privacy Policy, we aim to provide you with an overview of what data Twitter stores, what Twitter does with this data, and how you can largely protect yourself against data transmission.
For some, Twitter is a news service; for others, a social media platform; and still others refer to it as a microblogging service. All of these terms are valid and mean more or less the same thing.
Both individuals and companies use Twitter to communicate with interested people via short messages. Twitter limits each message to 280 characters. These messages are called „tweets.“ Unlike Facebook, for example, the service does not focus on building a network of “friends,” but rather aims to be seen as a global and open news platform. On Twitter, users can also maintain an anonymous account, and tweets can be deleted either by the company or by the users themselves.
Like many other websites and companies, we strive to offer our services and communicate with our customers through various channels. Twitter, in particular, has become a favorite of ours as a useful „small“ messaging service. We frequently tweet or retweet exciting, funny, or interesting content. We realize that you can’t follow every channel individually. After all, you have other things to do as well. That’s why we’ve integrated Twitter features into our website. You can follow our Twitter activity „right here“ or visit our Twitter page via a direct link. By integrating Twitter, we aim to enhance our service and improve the user experience on our website.
On some of our subpages, you’ll find embedded Twitter features. When you interact with Twitter content—for example, by clicking a button—Twitter may collect and store data, even if you don’t have a Twitter account yourself. Twitter refers to this data as “log data.” This includes demographic data, browser cookie IDs, your smartphone’s ID, hashed email addresses, and information about which pages you’ve visited on Twitter and what actions you’ve taken. Of course, Twitter stores more data if you have a Twitter account and are logged in. This data is usually stored via cookies. Cookies are small text files that are typically placed in your browser and transmit various types of information to Twitter.
We’ll now show you which cookies are set when you’re not logged into Twitter but visit a website with embedded Twitter features. Please consider this list as an example. We cannot guarantee that it is exhaustive, as the selection of cookies is constantly changing and depends on your individual interactions with Twitter content.
These cookies were used in our test:
Name: personalization_id
Value: “v1_cSJIsogU51SeE311212483”
Purpose: This cookie stores information about how you use the website and which ads may have led you to Twitter.
Expiration Date: after 2 years
Name: long
Value: de
Purpose: This cookie stores your default or preferred language.
Expiration Date: after the meeting ends
Name: guest_id
Value: 311212483v1%3A157132626
Purpose: This cookie is set to identify you as a guest.
Expiration Date: after 2 years
Name: fm
Value: 0
Purpose: Unfortunately, we were unable to determine the purpose of this cookie.
Expiration Date: after the meeting ends
Name: external_referer
Value: 3112124832beTA0sf5lkMrlGt
Purpose: This cookie collects anonymous data, such as how often you visit Twitter and how long you stay on Twitter.
Expiration Date: After 6 days
Name: eu_cn
Value: 1
Purpose: This cookie tracks user activity and is used for various advertising purposes by Twitter.
Expiration date: After one year
Name: ct0
Value: c1179f07163a365d2ed7aad84c99d966
Purpose: Unfortunately, we were unable to find any information about this cookie.
Expiration Date: after 6 hours
Name: _twitter_sess
Value: 53D%253D–dd0248311212483-
Purpose: This cookie allows you to use features on the Twitter website.
Expiration Date: after the meeting ends
Note: Twitter also works with third-party providers. That's why we detected the three Google Analytics cookies—_ga, _gat, and _gid—during our test.
Twitter uses the data it collects, on the one hand, to better understand user behavior and thereby improve its own services and advertising offerings; on the other hand, the data is also used for internal security measures.
When Twitter collects data from other websites, that data is deleted, aggregated, or otherwise anonymized after a maximum of 30 days. Twitter’s servers are located in various data centers in the United States. Accordingly, it can be assumed that the collected data is gathered and stored in the United States. Based on our research, we were unable to determine conclusively whether Twitter also has its own servers in Europe. In general, Twitter may store the collected data until it is no longer useful to the company, until you delete the data, or until a statutory retention period expires.
In its privacy policy, Twitter repeatedly emphasizes that it does not store any data from visits to external websites if you or your browser are located in the European Economic Area or Switzerland. However, if you interact directly with Twitter, Twitter will, of course, also store data about you.
If you have a Twitter account, you can manage your data by clicking „More“ under the „Profile“ button. Then click „Settings and Privacy.“ Here, you can customize your data settings.
If you don't have a Twitter account, you can go to twitter.com Go there and then click on „Personalization.“ Under „Personalization and Data,“ you can manage the data that has been collected about you.
As mentioned above, most data is stored via cookies, which you can manage, disable, or delete in your browser. Please note that you can only “manage” cookies in the browser you’ve chosen. This means that if you use a different browser in the future, you’ll need to manage your cookies there again according to your preferences. Here are instructions for managing cookies in the most popular browsers.
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
You can also configure your browser to notify you each time a cookie is set. That way, you can always decide on a case-by-case basis whether to accept a cookie or not.
Twitter also uses this data for personalized ads both on and off Twitter. You can turn off personalized ads in your settings under „Personalization and Data.“ If you use Twitter in a browser, you can turn off personalized ads at http://optout.aboutads.info/?c=2&lang=EN Disable.
Twitter is an active participant in the EU-U.S. Privacy Shield Framework. This framework ensures the proper transfer of data between the United States and the European Union. Under https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO Learn more about it.
We hope we have provided you with a general overview of how Twitter processes data. We do not receive any data from Twitter, nor are we responsible for what Twitter does with your data. If you have any further questions on this topic, we recommend that you review Twitter’s Privacy Policy at https://twitter.com/de/privacy.
On our website, we use social plug-ins from the social media network LinkedIn, operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. These social plugins may include feeds, content sharing, or links to our LinkedIn page. The social plugins are clearly marked with the familiar LinkedIn logo and allow you, for example, to share interesting content directly from our website. For the European Economic Area and Switzerland, LinkedIn Ireland Unlimited Company, located at Wilton Place in Dublin, is responsible for data processing.
When such plug-ins are embedded, data may be sent to LinkedIn, stored there, and processed. In this privacy policy, we aim to inform you about what data is involved, how the network uses this data, and how you can manage or prevent the storage of this data.
LinkedIn is the largest social network for professional connections. Unlike Facebook, for example, the company focuses exclusively on building professional connections. Companies can use the platform to showcase their services and products and establish business relationships. Many people also use LinkedIn to look for jobs or to find suitable employees for their own companies. In Germany alone, the network has over 11 million members. In Austria, there are about 1.3 million.
We know how busy you are. It’s not possible to keep track of all social media channels individually. Even though, as in our case, it would be worth the effort. We regularly post interesting news or articles that are worth sharing. That’s why we’ve added a feature to our website that lets you share interesting content directly on LinkedIn or link directly to our LinkedIn page. We view built-in social plugins as an added service on our website. The data LinkedIn collects also helps us ensure that any advertising we run is shown only to people who are interested in what we have to offer.
LinkedIn does not store any personal data simply by embedding social plug-ins. LinkedIn refers to this data, which is generated by plug-ins, as „passive impressions.“ However, if you click on a social plug-in—for example, to share our content—the platform stores personal data as so-called “active impressions.” This happens regardless of whether you have a LinkedIn account or not. If you are logged in, the collected data is associated with your account.
Your browser establishes a direct connection to LinkedIn’s servers when you interact with our plug-ins. This allows the company to log various usage data. In addition to your IP address, this may include, for example, login data, device information, or details about your internet or mobile service provider. If you access LinkedIn services via your smartphone, your location may also be determined (after you have given your consent). LinkedIn may also share this data in „hashed“ form with third-party advertisers. Hashing refers to the process of converting a data set into a string of characters. This encrypts the data in such a way that individuals can no longer be identified.
Most of the data regarding your user behavior is stored in cookies. These are small text files that are usually stored in your browser. LinkedIn may also use web beacons, pixel tags, ad tags, and other device identifiers.
Various tests also show which cookies are set when a user interacts with a social plugin. The data found is not intended to be exhaustive and is provided solely as an example. The following cookies were set without being logged in to LinkedIn:
Name: bcookie
Value: =2&34aab2aa-2ae1-4d2a-8baf-c2e2d7235c16311212483-
Purpose: This cookie is what is known as a „browser ID cookie“ and therefore stores your identification number (ID).
Expiration Date: After 2 years
Name: long
Value: v=2&lang=de-de
Purpose: This cookie stores your default or preferred language.
Expiration Date: after the meeting ends
Name: lidc
Value: 1818367:t=1571904767:s=AQF6KNnJ0G311212483…
Purpose: This cookie is used for routing. Routing tracks how you arrived at LinkedIn and how you navigate through the website.
Expiration Date: after 24 hours
Name: rtc
Value: kt0lrv3NF3x3t6xvDgGrZGDKkX
Purpose: No further information could be found about this cookie.
Expiration Date: after 2 minutes
Name: JSESSIONID
Value: ajax:3112124832900777718326218137
Purpose: This is a session cookie that LinkedIn uses to maintain anonymous user sessions on the server.
Expiration Date: after the meeting ends
Name: bscookie
Value: “v=1&201910230812…
Purpose: This cookie is a security cookie. LinkedIn describes it as a Secure Browser ID cookie.
Expiration Date: after 2 years
Name: fid
Value: AQHj7Ii23ZBcqAAAA…
Purpose: No further information could be found about this cookie.
Expiration Date: after 7 days
Note: LinkedIn also works with third-party providers. That's why we detected the two Google Analytics cookies, _ga and _gat, during our test.
In general, LinkedIn retains your personal data for as long as the company deems necessary to provide its services. However, LinkedIn deletes your personal data when you delete your account. In some exceptional cases, LinkedIn retains certain data in aggregated and anonymized form even after you delete your account. As soon as you delete your account, other people will no longer be able to view your data within one day. LinkedIn generally deletes the data within 30 days. However, LinkedIn retains data if required to do so by law. Data that can no longer be linked to specific individuals remains stored even after the account is closed. The data is stored on various servers in the United States and presumably also in Europe.
You have the right to access and delete your personal data at any time. You can manage, edit, and delete your data in your LinkedIn account. You can also request a copy of your personal data from LinkedIn.
Here's how to access the account information on your LinkedIn profile:
On LinkedIn, click your profile icon and select „Settings & Privacy.“ Now click „Privacy,“ and then click „Change„ in the “How LinkedIn uses your data" section. In just a few moments, you can download selected data about your web activity and account history.
You also have the option to prevent LinkedIn from processing your data through your browser. As mentioned above, LinkedIn stores most of its data using cookies that are set in your browser. You can manage, disable, or delete these cookies. The process varies slightly depending on which browser you use. You can find instructions for the most common browsers here:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
You can also configure your browser so that you are always notified when a cookie is about to be set. This allows you to decide on a case-by-case basis whether you want to accept the cookie or not.
LinkedIn is an active participant in the EU-U.S. Privacy Shield Framework. This framework ensures the proper transfer of data between the United States and the European Union. Under https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0 Learn more about it. We've tried to provide you with the most important information about how LinkedIn processes data. On https://www.linkedin.com/legal/privacy-policy Learn more about how the social media network LinkedIn processes data.
On our site, we use buttons and widgets from the social media network Pinterest, operated by Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, USA.
When you visit pages that use these features, data (IP address, browser information, date and time, cookies) is transmitted to Pinterest, where it is stored and analyzed.
You can find Pinterest's privacy policy—including what information Pinterest collects and how it uses that information—at https://policy.pinterest.com/de/privacy-policy.
On our website, we use social plugins from the social media network Xing, operated by Xing SE, Dammtorstraße 30, 20354 Hamburg, Germany. These features allow you, for example, to share content on Xing directly from our website, log in via Xing, or follow content that interests you. You can recognize the plugins by the company name or the Xing logo. When you visit a webpage that uses a Xing plugin, data may be transmitted to, stored on, and analyzed by the “Xing servers.” In this privacy policy, we aim to inform you about what data is involved and how you can manage or prevent this data storage.
Xing is a social network headquartered in Hamburg. The company specializes in managing professional contacts. This means that, unlike other networks, Xing is primarily focused on professional networking. The platform is often used to search for jobs or to find employees for one’s own company. In addition, Xing offers interesting content on various professional topics. Its global counterpart is the American company LinkedIn.
There is now a flood of social media channels, and we are well aware that your time is very valuable. It’s not possible to scrutinize every single social media channel a company maintains. That’s why we want to make your life as easy as possible, so you can share or follow interesting content directly on Xing via our website. With these „social plug-ins,“ we’re expanding the services available on our website. In addition, the data collected by Xing helps us run targeted advertising campaigns on the platform. This means our service is shown only to people who are genuinely interested in it.
Xing offers the Share button, the Follow button, and the Log In button as plug-ins for websites. As soon as you open a page that includes a Xing social plug-in, your browser connects to servers in a data center used by Xing. In the case of the Share button, according to Xing, no data is stored that could be directly linked to an individual. In particular, Xing does not store your IP address. Furthermore, no cookies are set in connection with the “Share” button. Consequently, your user behavior is not analyzed. For more information on this, please visit https://www.xing.com/app/share%3Fop%3Ddata_protection.
With the other Xing plug-ins, cookies are not set in your browser until you interact with the plug-in or click on it. In this case, personal data—such as your IP address, browser information, and the date and time of your visit to Xing—may be stored by Xing. If you have a Xing account and are logged in, the collected data will be associated with your personal account and the data stored therein.
The following cookies are set in your browser when you click the "Follow" or "Log In" button and are not yet logged in to Xing. Please note that this is an illustrative list and we cannot guarantee that it is exhaustive:
Name: AMCVS_0894FF2554F733210A4C98C6%40AdobeOrg
Value: 1
Purpose: This cookie is used to generate and store identifiers for website visitors.
Expiration Date: after the meeting ends
Name: c_
Value: 157c609dc9fe7d7ff56064c6de87b019311212483-8
Purpose: We were unable to find any further information about this cookie.
Expiration Date: after one day
Name: prevPage
Value: wbm%2FWelcome%2Flogin
Purpose: This cookie stores the URL of the previous webpage you visited.
Expiration Date: after 30 minutes
Name: s_cc
Value: true
Purpose: This Adobe Site Catalyst cookie determines whether cookies are enabled by default in the browser.
Expiration Date: after the meeting ends
Name: s_fid
Value: 6897CDCD1013221C-39DDACC982217CD1311212483-2
Purpose: This cookie is used to identify a unique visitor.
Expiration Date: after 5 years
Name: visitor_id
Value: fe59fbe5-e9c6-4fca-8776-30d0c1a89c32
Purpose: The visitor cookie contains a unique visitor ID and the unique identifier for your account.
Expiration Date: after 2 years
Name:_session_id
Value: 533a0a6641df82b46383da06ea0e84e7311212483-2
Purpose: This cookie creates a temporary session ID that is used as an in-session user ID. The cookie is absolutely necessary to provide Xing's features.
Expiration Date: after the meeting ends
Once you are logged in to Xing or become a member, additional personal data will definitely be collected, processed, and stored. Xing also shares personal data with third parties if this is necessary to fulfill its own business purposes, if you have given your consent, or if there is a legal obligation to do so.
Xing stores the data on various servers in different data centers. The company retains this data until you delete it or until a user account is deleted. Of course, this applies only to users who are already Xing members.
You have the right to access and delete your personal data at any time. Even if you are not a Xing member, you can use your browser to prevent data processing or manage it according to your preferences. Most data is stored via cookies. Depending on which browser you use, the management process works slightly differently. You can find instructions for the most common browsers here:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
You can also configure your browser so that you are always notified when a cookie is about to be set. This allows you to decide on a case-by-case basis whether you want to accept the cookie or not.
We have tried to provide you with the most important information about Xing's data processing. On https://privacy.xing.com/de/datenschutzerklaerung Learn more about how the social media network Xing processes data.
We use AddThis plug-ins on our website, provided by Oracle America, Inc. (500 Oracle Parkway, Redwood Shores, CA 94065, USA). These plug-ins allow you to quickly and easily share content from our website with others. When you visit a webpage with an AddThis feature, your data may be transmitted to, stored by, and processed by AddThis. This privacy policy explains why we use AddThis, what data is processed, and how you can prevent this data transfer.
Among other things, AddThis develops software tools that are integrated into websites to allow users to share content on various social media channels or via email. In addition, AddThis also offers features for website analytics. The data collected is also used to provide internet users with interest-based advertising. The service is used by more than 15 million website operators worldwide.
By using the AddThis buttons, you can share interesting content from our website on various social media platforms such as Facebook, Twitter, Instagram, or Pinterest. If you like our content, we’d of course be delighted if you shared it with your social media community. And the easiest way to do that is with the AddThis buttons.
When you share content using AddThis and are logged in to the respective social media account, data such as your visit to our website and the sharing of content can be associated with your user account on the corresponding social media channel. AddThis uses cookies, pixels, HTTP headers, and browser identifiers to collect data about your browsing behavior. In addition, some of this data is shared with third parties after being pseudonymized.
Here is a sample list of the data that may be processed:
AddThis uses cookies, some examples of which are listed below. For more information about AddThis cookies, please visit http://www.addthis.com/privacy/privacy-policy.
Name: bt2
Value: 8961a7f179d87qq69V69311212483-3
Purpose
: This cookie is used to track which parts of the website you have visited in order to recommend other parts of the website.
Expiration Date: after 255 days
Name: bku
Value: ra/99nTmYN+fZWX7311212483-4
Purpose: This cookie tracks anonymized user data such as your IP address, geographic location, websites you've visited, and which ads you've clicked on.
Expiration Date: after 179 days
Note: Please keep in mind that this is just a sample list and we cannot claim that it is exhaustive.
AddThis also shares the information it collects with other companies. For more details, see http://www.addthis.com/privacy/privacy-policy#section5. AddThis also uses the data it collects to create audience segments and interest profiles in order to serve interest-based ads to users within the same ad network.
AddThis stores the collected data for 13 months from the date of collection. 1% of the data is retained as a „sample data set“ for a maximum of 24 months to maintain the business relationship. However, in this „sample data set,“ direct and indirect identifiers (such as your IP address and cookie ID) are hashed. This means that, without additional information, the personal data can no longer be linked to you. Since AddThis is headquartered in the United States, the collected data is also stored on U.S. servers.
You have the right to access and delete your personal data at any time. If you no longer wish to see ads based on data collected by AddThis, you can click the opt-out button at http://www.addthis.com/privacy/opt-out use. This sets an opt-out cookie, which you must not delete in order to retain this setting.
You can also manage your preferences for usage-based online advertising via http://www.youronlinechoices.com/at/ Set this in Preference Management.
Your browser offers a way to prevent data processing or manage it according to your preferences. Data processing works slightly differently depending on the browser. Here you will find instructions for the most popular browsers currently available:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
AddThis is an active participant in the EU-U.S. Privacy Shield Framework, which governs the proper and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt00000000181AAA. If you would like to learn more about how AddThis processes your data, you can find additional information at http://www.addthis.com/privacy/privacy-policy.
We have embedded YouTube videos on our website. This allows us to present interesting videos directly on our site. YouTube is a video platform that has been a subsidiary of Google since 2006. The video platform is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you visit a page on our website that has an embedded YouTube video, your browser automatically connects to YouTube’s or Google’s servers. In the process, various types of data are transmitted (depending on your settings). Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is responsible for all data processing within Europe.
Below, we’d like to explain in more detail what data is processed, why we’ve embedded YouTube videos, and how you can manage or delete your data.
On YouTube, users can watch, rate, comment on, and upload videos for free. Over the past few years, YouTube has become one of the most important social media platforms worldwide. To allow us to display videos on our website, YouTube provides a code snippet that we have embedded on our site.
YouTube is the video platform with the most visitors and the best content. We strive to provide you with the best possible user experience on our website. And, of course, interesting videos are a must. Through our embedded videos, we provide you with additional helpful content alongside our text and images. In addition, the embedded videos make our website easier to find on the Google search engine. Even when we run ads through Google Ads, Google—thanks to the data it collects—can ensure that these ads are shown only to people who are interested in our offerings.
As soon as you visit one of our pages that has an embedded YouTube video, YouTube sets at least one cookie that stores your IP address and our URL. If you are logged into your YouTube account, YouTube can usually associate your interactions on our website with your profile using cookies. This includes data such as session duration, bounce rate, approximate location, and technical information such as browser type, screen resolution, or your internet service provider. Additional data may include contact information, any ratings you’ve given, sharing content via social media, or adding content to your YouTube favorites.
If you are not signed in to a Google or YouTube account, Google stores data using a unique identifier linked to your device, browser, or app. This ensures, for example, that your preferred language setting is retained. However, much of your interaction data cannot be stored because fewer cookies are set.
The following list shows cookies that were set in the browser during a test. On the one hand, we show cookies that are set without a logged-in YouTube account. On the other hand, we show cookies that are set with a logged-in account. This list is not exhaustive, as user data always depends on interactions on YouTube.
Name: YSC
Value: b9-CV6ojI5Y311212483-1
Purpose: This cookie stores a unique ID to track statistics on the video that was viewed.
Expiration Date: after the meeting ends
Name: PREF
Value: f1=50000000
Purpose: This cookie also records your unique ID. Google uses PREF to collect statistics on how you use YouTube videos on our website.
Expiration Date: after 8 months
Name: GPS
Value: 1
Purpose: This cookie records your unique ID on mobile devices to track your GPS location.
Expiration Date: after 30 minutes
Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU
Purpose: This cookie attempts to estimate the user's bandwidth on our websites (which include embedded YouTube videos).
Expiration Date: after 8 months
Other cookies that are set when you are signed in to your YouTube account:
Name: APISID
Value: zILlvClZSkqGsSwI/AU1aZI6HY7311212483-
Purpose: This cookie is used to create a profile based on your interests. The data is used for personalized advertisements.
Expiration Date: after 2 years
Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose: The cookie stores the status of a user's consent to use various Google services. CONSENT also serves a security purpose by verifying users and protecting user data from unauthorized attacks.
Expiration Date: after 19 years
Name: HSID
Value: AcRwpgUik9Dveht0I
Purpose: This cookie is used to create a profile based on your interests. This data helps us display personalized ads.
Expiration Date: after 2 years
Name: LOGIN_INFO
Value: AFmmF2swRQIhALl6aL…
Purpose: This cookie stores information about your login details.
Expiration Date: after 2 years
Name: SAPISID
Value: 7oaPxoG-pZsJuuF5/AnUdDUIsJ9iJz2vdM
Purpose: This cookie works by uniquely identifying your browser and device. It is used to create a profile of your interests.
Expiration Date: after 2 years
Name: SID
Value: oQfNKjAsI311212483-
Purpose: This cookie stores your Google account ID and the time of your last sign-in in a digitally signed and encrypted format.
Expiration Date: after 2 years
Name: SIDCC
Value: AN0-TYuqub2JOcDTyL
Purpose: This cookie stores information about how you use the website and what advertisements you may have seen before visiting our site.
Expiration Date: after 3 months
The data that YouTube receives from you and processes is stored on Google's servers. Most of these servers are located in the United States. Under https://www.google.com/about/datacenters/inside/locations/?hl=de See exactly where Google's data centers are located. Your data is distributed across the servers. This makes the data faster to access and better protected against tampering.
Google stores the collected data for varying lengths of time. You can delete some data at any time; other data is automatically deleted after a limited period of time; and still other data is stored by Google for a longer period. Some data (such as items from „My Activity,“ photos, documents, or products) stored in your Google Account remains there until you delete it. Even if you’re not signed in to a Google Account, you can delete some data associated with your device, browser, or app.
In general, you can manually delete data from your Google Account. With the automatic deletion feature for location and activity data introduced in 2019, information is stored for either 3 or 18 months—depending on your choice—and then deleted.
Whether or not you have a Google Account, you can configure your browser to delete or disable cookies from Google. The process varies depending on which browser you use. The following instructions show you how to manage cookies in your browser:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
If you do not want to accept cookies at all, you can configure your browser to notify you whenever a cookie is about to be set. This allows you to decide for each individual cookie whether to allow it or not. Since YouTube is a subsidiary of Google, there is a joint privacy policy. If you would like to learn more about how your data is handled, we recommend reviewing the privacy policy at https://policies.google.com/privacy?hl=de.
We have added the YouTube Subscribe button to our website. You can usually recognize the button by the classic YouTube logo. The logo displays the words „Subscribe“ or „YouTube“ in white text on a red background, with the white „play“ icon to the left of it. However, the button may also appear in a different design.
Our YouTube channel regularly features funny, interesting, or exciting videos. With the built-in „Subscribe“ button, you can subscribe to our channel directly from our website without having to visit the YouTube website separately. We want to make it as easy as possible for you to access our extensive content. Please note that this allows YouTube to store and process your data.
If you see an embedded subscribe button on our site, YouTube—according to Google—sets at least one cookie. This cookie stores your IP address and our URL. YouTube can also use this to obtain information about your browser, your approximate location, and your default language. In our test, the following four cookies were set without being logged in to YouTube:
Name: YSC
Value: b9-CV6ojI5311212483Y
Purpose: This cookie stores a unique ID to track statistics on the video that was viewed.
Expiration Date: after the meeting ends
Name: PREF
Value: f1=50000000
Purpose: This cookie also records your unique ID. Google uses PREF to collect statistics on how you use YouTube videos on our website.
Expiration Date: after 8 months
Name: GPS
Value: 1
Purpose: This cookie records your unique ID on mobile devices to track your GPS location.
Expiration Date: after 30 minutes
Name: VISITOR_INFO1_LIVE
Value: 31121248395Chz8bagyU
Purpose: This cookie attempts to estimate the user's bandwidth on our websites (which include embedded YouTube videos).
Expiration Date: after 8 months
Note: These cookies were set following a test and are not intended to be exhaustive.
If you are logged into your YouTube account, YouTube can use cookies to track many of your actions and interactions on our website and associate them with your YouTube account. This allows YouTube to obtain information such as how long you browse our site, what type of browser you use, what screen resolution you prefer, or what actions you take.
YouTube uses this data both to improve its own services and offerings and to provide analytics and statistics for advertisers (who use Google Ads).
We have integrated the Google Custom Search plugin into our website. Google is the largest and best-known search engine worldwide and is operated by the U.S. company Google Inc. Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is responsible for the European region. Through the Google Custom Search, your data may be transferred to Google. In this privacy policy, we explain why we use this plugin, what data is processed, and how you can manage or prevent this data transfer.
The custom Google Search plug-in is a Google search bar located directly on our website. The search works just like on www.google.com ...but the search results focus only on our content and products, or on a limited search scope.
A website with a lot of interesting content often grows so large that it can be hard to keep track of everything. Over time, we’ve also accumulated a lot of valuable material, and as part of our service, we want to make it as quick and easy as possible for you to find our content. The custom Google search makes finding interesting content a breeze. The built-in Google plug-in improves the overall quality of our website and makes searching easier for you.
With the custom Google search, data is only transmitted from you to Google if you actively use the Google search feature built into our website. This means that only when you enter a search term into the search bar and then confirm that term (e.g., by clicking „Enter“) will your IP address, along with the search term, be sent to Google, stored there, and processed. Based on the cookies set (such as 1P_JAR), it can be assumed that Google also receives data regarding website usage. If, during your visit to our website, you search for content using the built-in Google search function while logged into your Google account, Google may also associate the collected data with your Google account. As the website operator, we have no control over what Google does with the collected data or how Google processes it.
The following cookies are set in your browser when you use Google Custom Search and are not signed in to a Google Account:
Name: 1P_JAR
Value: 2020-01-27-13311212483-5
Purpose: This cookie collects statistics on website usage and tracks conversions. A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to display relevant ads to users.
Expiration Date: after a month
Name: CONSENT
Value: WP.282f52311212483-9
Purpose: The cookie stores the status of a user's consent to use various Google services. CONSENT also serves a security purpose by verifying users and protecting user data from unauthorized attacks.
Expiration Date: after 18 years
Name: NID
Value: 196=pwIo3B5fHr-8
Purpose: Google uses NID to tailor ads to your Google searches. With the help of this cookie, Google „remembers“ the search queries you’ve entered or your previous interactions with ads. This ensures that you always see personalized ads.
Expiration Date: after 6 months
Note: This list is not exhaustive, as Google frequently changes the types of cookies it uses.
Google's servers are located all over the world. Since Google is an American company, most of the data is stored on American servers. Under https://www.google.com/about/datacenters/inside/locations/?hl=de See exactly where the Google servers are located.
Your data is distributed across various physical storage media. This makes the data more accessible and better protected against potential tampering. Google also has contingency plans in place for your data. For example, if Google experiences internal technical issues that cause servers to stop working, the risk of service disruption and data loss remains low.
Depending on the type of data, Google stores it for varying lengths of time. You can delete some data yourself, while other data is automatically deleted or anonymized by Google. However, there is also data that Google stores for longer periods if required for legal or business reasons.
Under European Union data protection law, you have the right to access, update, delete, or restrict your data. There is some data that you can delete at any time. If you have a Google Account, you can delete data related to your web activity there or set it to be deleted after a certain period of time.
In your browser, you also have the option to disable, delete, or manage cookies according to your preferences. Here are instructions for the most common browsers:
Chrome: Delete, Enable, and Manage Cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and Managing Cookies
Microsoft Edge: Deleting and Managing Cookies
Google is an active participant in the EU-U.S. Privacy Shield Framework, which governs the proper and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. We hope we've been able to provide you with the most important information about Google's data processing practices. If you'd like to learn more, we recommend reading Google's comprehensive Privacy Policy at https://policies.google.com/privacy?hl=de.
Source: Created using the Privacy Policy Generator by AdSimple in cooperation with hashtagmann.de
